Retail CIO Panel Discussion on E-Commerce

Tuesday, October 21, 2014 11:30 AM - 1:00 PMHow e-commerce has dramatically altered the way retail companies do business is the subject of AECF’s next CIO Panel Discussion. Our panel will consider the following questions:

  • What metrics do CIOs focus on to guide e-commerce decisions?
  • What are the most challenging of the emerging trends being implemented today?
  • How has e-commerce improved their company?
  • What technology do they use in driving e-commerce?


  • Will Alexander, VP of Information Systems, Special Projects, Supply Chain – Merchandise, Procurement/Energy Management, RaceTrac Petroleum
  • John Trainor, Chief Information Officer, Aaron’s, Inc.
  • Karen Kreider, Chief Information Officer, U.S. Automotive Parts Group of Genuine Parts Company
  • Cy Fenton, SVP, IT (CIO) at Books-A-Million, Inc. & President at
  • Jackie Viles, Director of Information Technology at MovieStop and

 Will-Alexander-1-150x150Will Alexander: VP of Information Systems, Special Projects, Supply Chain – Merchandise, Procurement/Energy Management | RaceTrac PetroleumWill Alexander was born in Tennille, GA. Mr. Alexander holds a Master of Business Administration from Georgia State University and a Bachelor of Science in Mechanical Engineering from the Georgia Institute of Technology. Prior to joining RaceTrac, Mr. Alexander worked for Milliken & Company in production management and process improvement in three different production facilities.Mr. Alexander joined RaceTrac in 2004 as a Special Projects Manager. After leading a back office implementation for the stores, he joined the Information Systems department as Director of Retail Systems. During his tenure in the IS department, Mr. Alexander has been the Director of Information Technology and Executive Director of IS.Mr. Alexander is on the board of the Atlanta Electronic Commerce Forum and is a member of the Georgia CIO Leadership Association. He is also on ATP’s Executive Advisory Board ( He enjoys spending time with his wife and two young daughters. He also is an avid fan of Georgia Tech’s football and basketball teams as well as the Atlanta Braves.JohnTrainorHeadshot-20131001b-2-150x150John Trainor | Chief Information Officer | Aaron’s, Inc.John Trainor is Vice President and Chief Information Officer of Aaron’s, Inc., an Atlanta-based specialty retailer that leases furniture, electronics, and appliances. Since 1999, he has helped Aaron’s grow from 450 to over 2100 stores with almost $3B in revenue. Prior to joining Aaron’s, he worked in technology roles at the Southern Company and the United States Senate. He has a Bachelor of Electrical Engineering degree from the Georgia Institute of Technology.John serves as the founding Chairman of the Mobility Society Board and on the Board of Directors for the Technology Associate of Georgia and is the Membership Chairman for the Georgia CIO Leadership Association. He volunteers and raises money for the Leukemia & Lymphoma Society of Georgia.John lives in Roswell, GA with his wife, Heather, and 3 sons, Jack, William, and Phillip.  When not working, he shuttles his sons back and forth from football and wrestling practice and tries to squeeze in some swimming, biking, and running (and, sometimes all at the same time).Karen_Kreider_80551-150x150Karen Kreider: Chief Information Officer at U.S. Automotive Parts Group of Genuine Parts CompanyKaren Kreider is Chief Information Officer, U.S. Automotive Parts Group at Genuine Parts Company.As CIO she is charged with leading the strategic direction and development of the U.S. Automotive Parts group’s 300-person IT organization, and optimizing the enterprise and operational information systems that support NAPA Auto Parts’ 6,000 retail stores and 60+ distribution centers.Prior to joining Genuine Parts in April of 2012, Karen served as CIO at Fortune 300 companies that included Ingram Micro, Inc., Winn Dixie Stores, and Corning Cable Systems. She began her career with Andersen Consulting (now Accenture,) where she specialized in manufacturing productivity improvements and systems implementations.Karen brings a strong and diverse background in IT and business leadership. Her expertise includes transforming IT organizations, establishing IT governance models and Program Management Offices, and developing investment prioritization processes that ensure delivery of high value projects on a predictable schedule. Additionally, Karen’s experience includes driving disciplined, performance-based project execution across Business Intelligence, Enterprise Resource Planning, Point-of-Sale, Supply Chain, and Warehouse Management systems in the support of retail, distribution and manufacturing enterprises.Karen graduated with a Bachelor of Science in Industrial Engineering from Pennsylvania State University and later earned her Master of Business Administration from the University of Cincinnati. She enjoys golf, equestrian sports and trail running.cy_fentonCy Fenton: SVP, IT (CIO) at Books-A-Million, Inc. & President at Cy Fenton is Senior Vice President and CIO of Books-A-Million, Inc and President of Books-A-Million has over 300 stores across 5 brands – Books-A-Million, Bookland, Books & Company, 2nd & Charles and Yogurt Mountain.While at Books-A-Million, Cy has held various roles including VP of Store Technology and SVP of Internet Operations.  Prior to joining Books-A-Million, Cy was Founder and Principal Consultant of THS, a music industry technical consulting firm in Nashville. He also co-founded NetCentral, Nashville’s first Internet marketing and development agency, which was acquired by Books-A-Million in 1999.Cy serves on the executive committee of the National Retail Federation CIO Council and is Chairman of the NRF IT Security Council. He serves on the MIS Advisory Board for University of Alabama – Culverhouse College of Commerce and the EE/CS Industrial Advisory Board at Vanderbilt University. He earned a Bachelor of Arts degree from Northwestern University.Jacki-Birthday-Photo-150x150Jackie Viles: Director of Information Technology at MovieStop and MovieStop.comJacki Viles is the Director of Information Technologies for Moviestop LLC. She has been instrumental in designing and maintaining the IT architecture for MovieStop and since inception. She has over 20 years experience programming financials and compliance for a variety of industries.  

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